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Saturday, August 3, 2013

Ambush Marketing By Paradise Biryani at Begumpet

Cafe Bahar has got its reputation and is the competitor for Paradise Biryani.It has certainly affected the share of Paradise.Eventually to prevent the downfall it has launched One more branch at Kukatpally.But as the part of its marketing strategy, Paradise has got a big hoarding on the right side of the road.
The hoarding has got its Message Hyderabad's Best Biryani, which is a few yards before the 'cafe Bahar' establishment.

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